Customer.io is a customer engagement platform that enables businesses to send targeted messages to their customers through various channels, including email, SMS, and push notifications.
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Available Tools
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Triggers
Tool to add people to a group in Customer.io. Groups represent objects like companies, accounts, or projects that people belong to. Use when you need to establish relationships between people and organizational entities.
Tool to create an alias to merge multiple profiles in Customer.io. Use when you need to support multiple identifiers for a single person. The alias operation moves all data from the previous_id profile to the user_id profile, consolidating them into a single canonical profile.
Suppress a customer profile to permanently delete it and prevent re-adding with the same identifier. IMPORTANT: This action requires Track API credentials (Basic Auth with siteId:apiKey), not App API credentials. Suppression also deletes the customer profile - you don't need to call a separate delete endpoint. Use this for GDPR/CCPA compliance requests. The operation is irreversible and prevents any future attempts to re-add a person with the same identifier (email or ID).
Tool to retrieve a list of integrations in your workspace. Use when you need to discover configured integrations.
Tool to retrieve a list of messages sent from your workspace. Use when you need paginated delivery metrics for messages, e.g., list email messages delivered between two timestamps.
Tool to retrieve details of a specific segment. Use after identifying the segment ID from list segments.
Track Event
Tool to send an event associated with a person in Customer.io. Records actions users take, along with properties that describe the action. Use when you need to track user behavior, conversions, or custom events for segmentation and campaigns.
Track Page View
Tool to track page view events for website visitors in Customer.io. Use when recording user navigation or page impressions on your website. IMPORTANT: This action requires CDP API credentials (Bearer token), not Track API or App API credentials. Either user_id or anonymous_id must be provided to identify the viewer. Include properties like url, title, and path to enrich analytics and segmentation capabilities.
Track Screen View
Track mobile screen views in Customer.io for analytics and user journey tracking. Records when a user views a screen in your mobile app. Use this when you need to: - Track user navigation patterns in mobile apps - Record screen views for engagement analytics - Trigger workflows based on specific screen visits - Build user journey maps based on screen flow Requirements: - Provide either userId (for known users) or anonymousId (for anonymous users) - Screen name is required to identify which screen was viewed - Optionally include properties for additional context (platform, category, etc.) Note: This endpoint uses the CDP API (cdp.customer.io), not the standard App API.
Trigger Broadcast
Manually trigger a Customer.io broadcast/campaign to send messages to a defined audience. Use this when you need to: - Send a pre-configured broadcast to specific recipients (by ID or email) - Override the broadcast's default UI-defined audience with custom filtering - Provide personalization data for Liquid template variables - Send individualized content using per_user_data Requirements: - broadcast_id: Must be a valid broadcast ID from Customer.io (find in broadcast's Triggering Details) - Audience: Provide exactly ONE of: recipients, ids, emails, per_user_data, or data_file_url Rate Limits: This endpoint allows one request every 10 seconds per broadcast.
Unsubscribe from Delivery
Tool to handle custom unsubscribe requests for email deliveries in Customer.io. Use when you need to unsubscribe a person from emails and attribute the action to a specific delivery. IMPORTANT: This action requires Track API credentials (Basic Auth with siteId:apiKey), not App API credentials. The unsubscribe action sets the person's unsubscribed attribute to true.
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